Music, like marketing, is one of those areas of film making that often get overlooked by producer/directors. I know of one who had a budget of USD $1,000,000 and never thought about spending any of that money on music. While this would be problematic for any type of movie, it was particularly bad in that the movie was a biopic about Elvis Presley. After three years, he moved on to other failed projects, but his investor, knowing that he'd poured a lot of money into a movie that can't even be released, eventually broke down and paid Presley's estate significant more money to acquire at least some music royalties for the movie. Since he didn't want to overspend, he ended up purchasing the rights to just one hit song and one “deep cut.” And the producer's brother ended up composing most of the Elvis-esque music for the film...

What It Means

This is a placeholder explanation generated by the low-overhead model. It interprets "Music, like marketing, is one of those areas of film making that often get overlooked by producer/directors. I know of one who had a budget of USD $1,000,000 and never thought about spending any of that money on music. While this would be problematic for any type of movie, it was particularly bad in that the movie was a biopic about Elvis Presley. After three years, he moved on to other failed projects, but his investor, knowing that he'd poured a lot of money into a movie that can't even be released, eventually broke down and paid Presley's estate significant more money to acquire at least some music royalties for the movie. Since he didn't want to overspend, he ended up purchasing the rights to just one hit song and one “deep cut.” And the producer's brother ended up composing most of the Elvis-esque music for the film..." in the context of "John McCabe, in an article entitled "How to get hold of the perfect music score, legally", as published by Red Shark News on October 19, 2018." to mean that wisdom is timeless.