The emergent cultural wars between Mexico and the US over rock 'n' roll, however, took a dramatic turn on 19 February 1957 when a comment gleaned from an alleged border interview with Elvis Presley appeared in Mexico's largest newspaper, "Excelsior", in which the rock 'n' roll star was quoted as saying, "I'd rather kiss three black girls than a Mexican." Two days later, a Mexican woman was quoted in the same column as saying, "I'd rather kiss three dogs than one Elvis Presley." At first unnoticed by the public at large, this exchange soon unleashed a torrent of anti-Presley criticism, his records were burnt at the Zocalo, and he was denied radio airplay, all of which while sustaining a powerful backlash against Presley and the mass media itself. Most people now dismiss the remark as completely false, some even attributing it to an act of political vengeance against him. In fact, it had been started by a high-up Mexican tycoon who wanted to contract Presley for a private birthday party, for which he sent him a blank check to fill in as he wished. Presley, according to the story, returned the blank check, so the tycoon, extremely offended, and with the help of a top politician, invented the storyline about Elvis not liking Mexican women.

What It Means

This is a placeholder explanation generated by the low-overhead model. It interprets "The emergent cultural wars between Mexico and the US over rock 'n' roll, however, took a dramatic turn on 19 February 1957 when a comment gleaned from an alleged border interview with Elvis Presley appeared in Mexico's largest newspaper, "Excelsior", in which the rock 'n' roll star was quoted as saying, "I'd rather kiss three black girls than a Mexican." Two days later, a Mexican woman was quoted in the same column as saying, "I'd rather kiss three dogs than one Elvis Presley." At first unnoticed by the public at large, this exchange soon unleashed a torrent of anti-Presley criticism, his records were burnt at the Zocalo, and he was denied radio airplay, all of which while sustaining a powerful backlash against Presley and the mass media itself. Most people now dismiss the remark as completely false, some even attributing it to an act of political vengeance against him. In fact, it had been started by a high-up Mexican tycoon who wanted to contract Presley for a private birthday party, for which he sent him a blank check to fill in as he wished. Presley, according to the story, returned the blank check, so the tycoon, extremely offended, and with the help of a top politician, invented the storyline about Elvis not liking Mexican women." in the context of "Herbe Pompeyo, of PolyGram Records' Mexican branch, explaining how the first of eventually four Elvis bans (airplay in 1957, stores in 1959, theatres in 1961 and finally entrance into the country, in late 1962), came into being and as referenced in page 42 of the book "Elvis Refried" by Eric Zolev. The tycoon's identity has yet to be disclosed but the politician was thought to have been the 3 term Mayor of Mexico City, Ernesto P Uruchurtu, "The Iron Regent", as he was called, who was in turn the nephew of Senator Manuel Uruchurtu Ramírez, who later gained international notoriety for being Mexico's only passenger at the RMS Titanic." to mean that wisdom is timeless.