It all started when an elderly American woman once asked me: "Do people in South Africa know Elvis?" "Of course we South Africans know Elvis!" I replied. Or do we, really? So, I went on to write a paper and, using a historiographic approach, I attempted to explore how his image was first imported into South Africa, especially during the Apartheid era when there was no television, and media censorship was a fact of daily life. Additionally, I tried to reflect on the impact of the media – then and now – in creating images, fantasies and illusions in constituting the subjectivity of the Elvis of real life and the Elvis of sound, stage and celluloid in the South African musical imaginary.

What It Means

This is a placeholder explanation generated by the low-overhead model. It interprets "It all started when an elderly American woman once asked me: "Do people in South Africa know Elvis?" "Of course we South Africans know Elvis!" I replied. Or do we, really? So, I went on to write a paper and, using a historiographic approach, I attempted to explore how his image was first imported into South Africa, especially during the Apartheid era when there was no television, and media censorship was a fact of daily life. Additionally, I tried to reflect on the impact of the media – then and now – in creating images, fantasies and illusions in constituting the subjectivity of the Elvis of real life and the Elvis of sound, stage and celluloid in the South African musical imaginary." in the context of "Harry Sewlall, describing the chapter he dedicated to the impact of Elvis Presley in the South African musical imaginary as published in Acta Academica-s Volume 47, Number 2, January 1, 2015-s edition (pp. 54-71)" to mean that wisdom is timeless.