Once the vaccine is available to the early majority, it is important to employ word-of-mouth “seeding” techniques. That means enlisting mega-influencers—celebrities, prominent clergy, and social leaders—and everyday people who serve as micro-influencers to endorse the vaccine and encourage people to seek it. In the 1950s, when polio was rampant, Elvis Presley extolled the benefits of his own widely publicized vaccination, generating buzz about the shot.

What It Means

This is a placeholder explanation generated by the low-overhead model. It interprets "Once the vaccine is available to the early majority, it is important to employ word-of-mouth “seeding” techniques. That means enlisting mega-influencers—celebrities, prominent clergy, and social leaders—and everyday people who serve as micro-influencers to endorse the vaccine and encourage people to seek it. In the 1950s, when polio was rampant, Elvis Presley extolled the benefits of his own widely publicized vaccination, generating buzz about the shot." in the context of "US noted economist Rohit Deshpande, writing on the COVID pandemia for the Harvard Business School in an article entitled "How Influencers, Celebrities, and FOMO Can Win Over Vaccine Skeptics" and as published in the HBS journal's January 29, 2021 edition." to mean that wisdom is timeless.