Roger Corman on Attack of the 50 Foot Woman
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“Bernie Wolner (producer of Attack of the 50 Ft. Woman, directed by Nathan Juran) was having difficulty coming up with a one-sheet for the film. He wanted sexual content in it, yet none of his designs would pass the censors at that time, so he asked me to design the ad. I came up with Los Angeles area freeways during rush hour with cars running between Alison Hayes’ legs and the rest is history. That poster now hangs in the Museum of Modern Art in New York.”
“A good friend of mine, Bernie Woolner, made Attack of the 50 Foot Woman and he wanted to have a somewhat sexual ad and the MPAA turned down every ad. He made three ads; they turned down three ads.
He knew I designed my own ads and I was sort of in my Freudian picture phase and he said, ‘Roger, just as a favour, could you design an ad for me that will be sexy but get past the MPAA
So I thought for awhile and what I thought was I’d have this scantily clad giant woman standing with her legs spread and a freeway going straight up between her legs and cars going up the freeway. The symbolism is so Roger Cormanobvious but the MPAA did not turn it down because there’s nothing in the ad to turn down!”