Source on Lewis Carroll

“Some American writer has said “the snakes in this district may be divided into one species—the venomous”. The same principle applies here. Postage-Stamp-Cases may be divided into one species, the “Wonderland”. Imitations of it will soon appear, no doubt: but they cannot include the two Pictorial Surprises, which are copyright.You don't see why I call them 'Surprises'? Well, take the Case in your left hand, and regard it attentively. You see Alice nursing the Duchess's Baby ? (An entirely new combination, by the way : it doesn't occur in the book.) Now, with your right thumb and forefinger, lay hold of the little book, and suddenly pull it out. The Baby has turned into a Pig I If that doesn't surprise you, why, I suppose you wouldn't be surprised if your own Mother-in-law suddenly turned into a Gyroscope!”

“Since I have possessed a "Wonderland Stamp Case", Life has been bright and peaceful, and I have used no other. I believe the Queen's laundress uses no other.”

“If the Letter is to be in answer to another, begin by getting out that other letter and reading it through, in order to refresh your memory, as to what it is you have to answer, and as to your correspondent’s present address (otherwise you will be sending your letter to his regular address in London, though he has been careful in writing to give you his Torquay address in full).”

“Put the date in full. It is another aggravating thing, when you wish, years afterwards, to arrange a series of letters, to find them dated "Feb. 17", "Aug. 2", without any year to guide you as to which comes first. And never, never, dear Madam (N.B. this remark is addressed to ladies only: no man would ever do such a thing), put "Wednesday", simply, as the date!”

“Here is a golden Rule to begin with. Write legibly. The average temper of the human race would be perceptibly sweetened, if everybody obeyed this Rule! A great deal of the bad writing in the world comes simply from writing too quickly.”

“If doubtful whether to end with “yours faithfully”, or “yours truly”, or “your most truly”, &c. (there are at least a dozen varieties, before you reach “yours affectionately”), refer to your correspondent’s last letter, and make your winding-up at least as friendly as his: in fact, even if a shade more friendly, it will do no harm!”