Inspired by the impact hypothesis, a group of astrophysicists led by Carl Sagan decided to try to model the effects of an all-out war and came up with the concept of "nuclear winter," which, in turn, generated its own wave of media coverage.

Carl Edward Sagan (9 November 1934 – 20 December 1996) was an American astronomer, planetary scientist, cosmologist, astrophysicist, astrobiologist, author, and science communicator. His best known scientific contribution is research on extraterrestrial life, including experimental demonstration of the production of amino acids from basic chemicals by radiation. Sagan assembled the first physical messages sent into space, the Pioneer plaque and the Voyager Golden Record, universal messages that could potentially be understood by any extraterrestrial intelligence that might find them. Sagan argued the hypothesis, accepted since, that the high surface temperatures of Venus can be attributed to, and calculated using, the greenhouse effect. He testified to the US Congress in 1985 that the greenhouse effect will change the earth's climate system.